A practical guide to setting up Folder Lister, choosing the right workflow, and checking your listings before they go live.
Start with the standard workflow. It is the everyday route from a folder of photos to a checked batch in the Web Editor, and it works without AI or an advanced folder structure. Once that route feels familiar, add only the shortcuts that suit your stock.
If you are new, complete First-Time Setup, then follow the Standard workflow once from start to finish. The later chapters are extensions, not prerequisites.
This guide walks you through your very first Folder Lister setup: getting your license from the website, installing the app, entering your license key, signing in with eBay, and preparing the app for your first run.
Visit folderlister.com and request your license key. Enter your email address and click Send code. A verification code will be sent to that email address. It can take a minute to arrive, so check your inbox and junk/spam folder. Enter the code on the website, click Get license key, and your license key will be emailed to you.
Download the installer from: https://download.folderlister.com Run the installer and launch the application.
On first launch, the app will show the welcome dashboard. Before you try to sign in with eBay, open the small menu in the top-left area and select Enter license key… Paste the license key from the email (Ctrl+V) and confirm.
If the license is valid, the app will display your expiry date (example: 2099-12-31). After your first upload session, the license becomes tied to your eBay account and can only be switched once every 3 weeks.
Once your license key is entered, click the Sign in with eBay… button and follow the login process. Complete the OAuth steps until the page closes and the app shows:
You should now see the eBay environment (env), site, and connection status ticked as OK.
Once logged in and licensed, the main screen shows:
Click the small menu button to open the main menu. This is where you can change settings and start a listing run.
This is the main Folder Lister workflow. Use it for a mixed batch, a one-off item, or simply to learn how the app fits together. You can complete every step manually; AI is optional and comes later.
Click Start, choose Single items, and click Next. Each row can keep its own profile, category and item specifics, so this route also works when the items in one batch are unrelated.
Open the From folder tab. Choose Add folder… to load all supported images in one folder, or Add files… to select individual images. Nothing has been added to the listing batch yet; this top table is your staging area.
If several rows show the same item, select the extra rows and drag them onto the main photo. The separate rows disappear and the main row’s #Img count increases. You can also use matching b, c and d filename suffixes later; manual dragging is the clearest method while learning.
Select the prepared rows with Ctrl or Shift and click Add to bucket. You can also drag selected rows into the lower table. The items now appear under ITEMS TO REVIEW; this lower table is the batch that Folder Lister will turn into drafts.
A product profile stores reusable product information: the eBay category, store category, common item specifics, fixed title text and an optional description template. Expand Profile preset and choose New profile…, or open the profile editor from a Profile cell.
Do the repetitive corrections before creating drafts. Use Ctrl/Shift or Select all to select the rows you want to change.
Listing settings are separate from the product profile. They store how the item is sold: eBay site, Fixed Price or Auction, duration, shipping policy, return policy, payment policy, location, postal code, VAT and an optional description template.
Before continuing, make sure every row has the intended title, category, condition, price, quantity, product profile, listing settings, images and description. Click Create drafts, choose any schedule you need, and continue. Folder Lister uploads the images and opens the batch in the Web Editor.
The next chapter covers the final web check, publishing and reopening your last batch.
Once the manual workflow is clear, filenames can remove the first round of repetitive edits. Start with only these three rules.
| Filename | Result |
|---|---|
Dolphin 195.jpg | Title: Dolphin; price: 1.95; quantity: 1 |
Dolphin 395x2.jpg | Price: 3.95; quantity: 2 |
Dolphin 2x995.jpg | Quantity: 2; price: 9.95 |
Dolphin 195b.jpg, Dolphin 195c.jpg, Dolphin 195d.jpg | Extra photos grouped with Dolphin 195.jpg |
Prices are written in cents: 195 means 1.95, 1099 means 10.99, and 12000 means 120.00. The eBay site determines the currency.
The main filename creates the item. Matching trailing letters b, c, d and so on add photographs to that same item. Check the #Img count after importing.
b image becomes its second photo.AI is an optional layer on top of the standard workflow. Use it after you understand the bucket, profiles and listing settings. The assistant can propose categories, titles, descriptions and item specifics from photos and voice notes, but nothing is applied until you review it.
In the AI actions bar click Bulk Review Assistant (selection). The assistant queues category predictions for every selected item, then builds review suggestions per category. You can already start voice-noting earlier items while later items are still being analysed.
At the top of the window:
Click Record all. The first item expands, the record button turns red, and the status line tells you [Space] = next item. For each item, speak any facts the AI cannot see in the photos:
Press Space to move to the next item without stopping. When you’re done, click STOP recording.
When the AI has finished, each item shows a full review panel: the predicted category (with alternative suggestions and confidence percentages), a suggested title, a description preview, and an item-specifics table.
The Src column tells you where each value came from:
The Acc bar next to each row shows confidence: green = high, yellow = medium, red = low. Adjust values in the dropdowns where you disagree.
Click Apply reviewed items at the bottom of the Bulk Review Assistant. The assistant closes and the rows in ITEMS TO REVIEW switch to status AI analyzed. The title, category, condition, item specifics, and description are now filled in on each row, and the SELECTED ITEM panel shows three green badges: Category set, Listing settings set, AI draft.
Click Create drafts at the bottom-left. The Publish scheduler dialog appears. Leave it empty to publish immediately, or pick a start date and add minutes between listings so a large batch rolls out in a controlled stream instead of all at once. Click Continue to upload the images to eBay and submit the drafts.
When the upload finishes, Folder Lister opens the Web Editor in your browser. Items are grouped by category. You can review titles, category ID, quantity, start price, shipping / return / payment policy, shop ID, images, and the HTML description. Use the Bulk dropdown + Apply to selected to change a column for many rows at once, or click Manage on a row for detailed edits.
When everything looks right, click Publish ALL (or Publish selected for a subset). Folder Lister sends the listings to eBay and shows a confirmation dialog such as “Published: 2/2 OK. (2 new listings created)”. Your items are now live on eBay.
Classic mode is the power-user layer of Folder Lister. You maintain one root folder, make a subfolder for each kind of item, and bind every subfolder to a reusable product profile. Anything you later drop into that folder inherits the same product setup. This is efficient at scale, but it is not required for normal listing work.
Link a listing-settings profile to the product profile and both travel together. The next batch from that folder starts with the same category data and selling rules already in place.
Start Classic mode and select the main storage folder that contains your listing folders. Folder Lister will scan the structure and load the folders it finds.
A clear folder structure is useful because each folder can be linked to its own profile with its own category, item specifics, description text, and store-related settings.
C:\eBay listings ├─ pins │ ├─ cars │ ├─ motors │ └─ sports ├─ coins │ ├─ ancient │ └─ country │ ├─ Netherlands │ └─ England └─ cards ├─ europe ├─ world └─ USA
After selecting your folders, the app will open the Category Mapping Setup screen:
Here you can:
Open Edit profile for the selected folder. This is the reusable product setup behind that folder.
In the profile window you can:
This means one profile can be reused to post the same folder structure to multiple eBay country sites while keeping the right category selection and item specifics together.
Use the listing-settings profile you created in the standard workflow. Select it inside the product profile so category data and selling rules travel together whenever Classic mode loads that folder. If the correct settings do not exist yet, create them there first: choose the site, refresh the eBay policies, select shipping, return and payment, then save.
When your folders and profiles are ready, click Start from the main screen.
Select the folders you want to upload in this batch. Tick the boxes next to the folders, then press Next.
On the Basic tab you choose:
The scheduler is especially useful for auctions. With Schedule listing you pick the start date and time; with Time between listings (min) you add a small delay between each listing so hundreds of listings go live in a controlled stream instead of all at once.
On the Policies tab you set:
Select the business policies returned by your eBay account. If the lists are empty, check the selected eBay site and use Refresh policies… in the listing-settings editor. Your eBay account must already be configured for business policies.
When everything is set, press Go!. Folder Lister uploads your images to eBay (EPS). A progress dialog shows which image is being uploaded.
When the upload finishes, the app opens the Web Editor with your drafts ready for review and bulk editing.
Next steps:
A MultiListing looks like several rows in the desktop app because each row supplies one option. That does not mean Folder Lister will publish several listings. When the draft reaches the Web Editor, the rows are combined into one parent listing with a Variations table.
Choose Multi-variations from the start menu. Add items from a folder or select existing eBay items, then click Add to MultiListing. Use one row for every option a buyer can choose.
The first item added becomes the main item. It supplies the parent listing title and listing photos. It is also the source for the description and condition sent with the parent draft. If another row should be the main item, right-click that row under ITEMS TO REVIEW and choose Set as main item.
Choose Attribute 1 such as Color, Size, Type or Variant. Tick Use attribute 2 only when buyers need a second choice, such as Color + Size. Fill the corresponding attribute values for every buyable row. Each combination must be unique.
Tick Main item is not a variation and not buyable when the main row is only a gallery or group photo. Its images become the parent listing photos, but the row is left out of the buyable variations.
Leave the box unticked when the main item is itself one of the options a buyer can order. It will then appear in the Variations table alongside the other rows.
Right-click the main row and choose Write description if you want to set it in the app. You can also edit the parent description after the draft opens in the Web Editor. The description, condition and policies belong to the parent listing; the individual variations only need their own SKU, price, quantity, attribute values and images.
If the active product profile has a linked listing-settings profile, Folder Lister carries those policies into the draft and skips the manual setup. Otherwise, complete the one-off setup when prompted.
Click Create draft. In the Web Editor, you should see one parent listing row. Its quantity and start price can show a dash because those values come from the buyable variations. Click Variations… or Edit to check every option.
Before publishing, check:
The Web Editor is the final stop in the standard workflow. Your uploaded drafts land here for one last check before anything goes live. You can still review images, fix individual fields and apply one value to many selected listings.
To bulk-edit listings:
This works for prices, quantities, item specifics, categories, policies and more.
When everything looks good, publish your drafts to eBay:
Be mindful of your eBay fee structure and free-listing limits before publishing large batches.
If you close the browser before publishing, return to the desktop app. Under Listing actions, click Open last batch (web). Folder Lister opens the most recent batch saved for your licence; it does not rebuild or re-upload the items currently visible in the desktop window.
In the Web Editor, click Batches… and select the batch you want to reopen. Folder Lister keeps the latest 20 batches for your licence; older batches are removed automatically. Reopening a saved batch does not use AI credits.
After price, quantity and extra-photo codes, the next useful layer is structured product data. Item specifics control details such as brand, material, size and country of origin. Set stable values in a profile, then use short bracket codes only for values that change per item.
Select a folder in the left tree, then click the item specific you want to edit. At the bottom, choose a Value to lock that specific for the whole folder.
You can still override values later per item in the Web Editor, but folder-level values are a quick way to keep large collections consistent.
Click Edit codes… to open the code editor for the selected item specific.
In this example, the code UK is linked to the item specific Country of Origin = United Kingdom. You can add as many codes as you like per folder.
Once a code is defined, you can use it directly in your filenames or titles, for example:
Alexander the Great Coin[UK].jpg
During processing, [UK] is picked up as the code and converted into Country of Origin = United Kingdom for that item.
This is ideal when you want to drive everything from titles and avoid extra manual work in the Bulk Editor.
For an overview of all supported codes and advanced tricks, see the upcoming Title codes overview section.
Title codes let you add preset text before or after your title and trigger extra automation such as item specifics, prices and quantities.
Open the Title coding window from the main menu. From here you can:
In the Title coding — settings window you define your codes. Each code has:
S),Silver),In this example the code [S] adds the word Silver to the title.
Example filename:
Alexander the Great Coin[S].jpg
During the run this becomes a title like Silver Alexander the Great Coin (depending on your before/after choice). Title codes can be combined with item specifics: the same code [S] can both set the item specific Material = Silver and add the word Silver to the title, producing highly searchable listings with minimal typing.
More advanced codes for prices, BIN, bundles and quantities are covered in the overview below.
This optional reference collects every filename pattern Folder Lister can extract. The basic chapter is enough to begin; use this section when you want explicit markers, bracket codes or legacy quantity formats.
Filename parsing is off by default for new installs. This keeps Folder Lister safe for users whose filenames happen to end in digits (for example camera-generated names like Untitled 2261.jpg) — without the toggle they are not misread as prices.
You enable filename parsing in one of two places (both bound to the same setting, persisted across restarts):
A change takes effect on the next Add files / Add folder action. Items already in the bucket keep the price and quantity they had at load time — reload the folder to apply the new toggle.
These patterns contain an unambiguous marker (brackets [ ] or a literal n before the price) so they cannot be triggered by accident. They are parsed regardless of the toggle setting.
| Filename | Parsed as |
|---|---|
Coin[VE3]395.jpg | title “Coin”, code VE3, price 3.95 |
Coin[VE3]N395.jpg | title “Coin”, code VE3, price 3.95 (explicit N) |
Coin n395.jpg | title “Coin”, price 3.95 (explicit n marker, no brackets needed) |
Coin[VE3]395x2.jpg | title “Coin”, code VE3, price 3.95, qty 2 |
Coin[VE3]G395.jpg | title “Coin”, codes VE3 + G, price 3.95 (suffix code ‘G’ mapped via Title coding) |
Filenames without brackets or an n marker are only parsed when the toggle is on. This covers the most common “title + price” convention.
| Filename | Parsed as |
|---|---|
195.jpg | price 1.95, qty 1 (no title) |
Dolphin 195.jpg | title “Dolphin”, price 1.95 |
Mascot Relax 195.jpg | title “Mascot Relax”, price 1.95 |
Dolphin 395x2.jpg | title “Dolphin”, price 3.95, qty 2 |
Dolphin 2x995.jpg | title “Dolphin”, qty 2, price 9.95 |
Dolphin 9953x.jpg | title “Dolphin”, price 9.95, qty 3 (legacy PRICE QTY x format) |
AxB patternsWhen the tail of the filename is two numbers separated by x (for example 395x2, 2x995), Folder Lister decides which is price and which is quantity by digit count:
395x2 → price 3.95, qty 2.2x995 → qty 2, price 9.95.295 means 2.95, 1099 means 10.99, 12000 means 120.00. Decimal points or commas in filenames are not supported. Currency follows the eBay site you are publishing to (UK = GBP, NL/DE/FR/IT/ES = EUR, US = USD).
Brackets like [VE3], [S], [UK] are matched against your mappings defined in Title coding settings and your Item specifics codes. One bracket code can:
[S] → “Silver” before title).[S] → Material = Silver).Multiple bracket groups are allowed in one filename: Coin [S][UK]N395.jpg can apply Material = Silver, Country = United Kingdom, and set price 3.95 in a single pass.
To attach extra photos to an item without creating a new listing, end the filename with a trailing letter (b, c, d…). Folder Lister groups them automatically:
Dolphin 195.jpg → creates the item Dolphin 195b.jpg → bundled extra photo Dolphin 195c.jpg → bundled extra photo
n prefix, when Title coding is off. Safe default to avoid surprises with sequence-number filenames.Coin 1.jpg and Coin 1234567.jpg are left as title text only.W50 Red[VE2]G395.jpg the 50 stays part of the title; only the tail after the last bracket is treated as price.Untitled 2261.jpg are parsed as price 22.61. If you have camera-generated names like this, leave Title coding off or rename them before importing.[XYZ] that doesn’t match any defined code is ignored for items specifics but still stripped from the title.
Combine these patterns with Item specifics and the Title codes section to drive almost your entire listing from filenames alone.
These tutorials show how to edit an existing eBay variation listing and how to create a new MultiListing from a folder. Use the written steps above as the current reference for buttons and settings.
This tutorial shows how FolderLister can edit and extend existing eBay variation listings. The MultiLister workflow and Variations Bulk Editor allow you to reopen a listing, add new items, and manage variations in bulk.
This tutorial shows how to create a new MultiListing in FolderLister by loading items from a folder, adding them to a multi-variation listing, applying a profile, and preparing the listing before publishing.
This tutorial shows how to use the AI item assistant in Folder Lister.
Yes, you can use it for free. Launch memberships may convert to paid later with advance notice.
You do. Always check free‑listing limits and local rules before bulk publishing.
No. They are the inputs for one listing. If the Web Editor shows them behind one Variations button, they will be published as options within one eBay listing.
Usually because no saved listing-settings profile is linked to the active product profile. Link one with your eBay business policies to skip the one-off screen. If it is already linked, refresh the policies for the selected site and try again.
Yes. In the desktop app, click Open last batch (web) under Listing actions to reopen the most recent saved batch. In the Web Editor, click Batches… to choose any of your last 20 saved batches. Reopening a saved batch does not use AI credits.
Email support@folderlister.com with logs/steps to reproduce.